Logo
Select Quick Pages:
Home
About
Contact Us
Disclaimer
Privacy policies
Terms and conditions

The combination of media used for advertising in a target market is

  • The combination of media used for advertising in a target market is Media Mix.
  • The media mix refers to the combination of media channels that are used to reach a target audience as part of an advertising campaign.
  • The media mix typically includes elements such as television, radio, print, digital, and out-of-home media.
  • The goal of the media mix is to select the most appropriate media channels to reach the target audience and achieve the advertising objectives, while also considering factors such as budget, target audience, and media habits.
  • The media mix is an important aspect of the overall advertising strategy, as it has a significant impact on the effectiveness and efficiency of the advertising campaign.
  • The media mix should be carefully planned and evaluated on an ongoing basis to ensure that it is meeting the desired objectives and delivering a positive return on investment.