All of the following methods are considered to be concurrent testing methods EXCEPT:

Question

RRB Paper · Accepted Answer

All of the following methods are considered to be concurrent testing methods EXCEPT electronic devices.

The other three methods (A, B, and C) are all considered to be concurrent testing methods:

A. Consumer diaries: Consumer diaries involve asking consumers to keep a record of their exposure to advertising and their subsequent thoughts and behaviors.

B. Coincidental surveys: Coincidental surveys involve surveying consumers at the same time they are being exposed to advertising to get immediate feedback on their reaction to the ad.

C. Readability studies: Readability studies involve evaluating the readability and comprehension of an advertisement while it is being displayed or presented to the target audience.

All of the following methods are considered to be concurrent testing methods EXCEPT:

consumer diaries

co-incidental surveys

readability studies

electronic devices

The correct answer is `No. 4: electronic devices`

Details

Frameworks

Database

Billing

Completed

Drop campaign files here or click to upload.

No result found

Advanced Search

All of the following methods are considered to be concurrent testing methods EXCEPT:

consumer diaries

co-incidental surveys

readability studies

electronic devices

The correct answer is No. 4: electronic devices

The correct answer is `No. 4: electronic devices`