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_____ is direct communications with carefully targeted individual consumers to obtain an immediate response.

  • Direct marketing is direct communications with carefully targeted individual consumers to obtain an immediate response.
  • Direct marketing is a form of direct communication with carefully targeted individual consumers, with the goal of obtaining an immediate response.
  • It involves sending marketing messages directly to potential customers, without the use of intermediaries such as television, radio, or newspapers.
  • Direct marketing can take many forms, including direct mail, telemarketing, email marketing, and online advertising.
  • The goal of direct marketing is to generate a direct response from the recipient, such as making a purchase, filling out a survey, or requesting more information.
  • Direct marketing allows businesses to reach their target audience more precisely and effectively, as they can target specific demographics, such as age, income, or location.