The main advantage of online advertisement is __________.
Online advertising platforms such as Google AdWords and Facebook Ads allow advertisers to target specific demographics, interests, and behaviors, which can greatly increase the effectiveness of their campaigns.
This can be done by using cookies, IP addresses, and browser information to identify users' behavior and interests.
Additionally, online advertising is also trackable, meaning that advertisers can see how their campaigns are performing in real-time and make adjustments as needed.
This allows them to optimize their campaigns for maximum effectiveness and to measure the return on investment (ROI) of their advertising spend.
The other two options mentioned, low-cost promotional strategy, and online advertising promotional as well as informational are also advantages of online advertising, depending on the scale and type of campaign an advertiser wants to run.