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Marketing utility consists of ________

  • Marketing utility consists of Product, Price, place, and promotion.
  • The four marketing mix elements are commonly referred to as the "Four Ps": Product, Price, Place (distribution), and Promotion.
  • These are the key elements that marketers can control in order to market and sell their products or services successfully.
  • By effectively managing these elements, businesses can create a unique value proposition and customer experience that sets them apart from the competition.