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Which of the following is more of personal medium of advertisement?

  • Direct Mail Advertising is more of a personal medium of advertisement.
  • Direct mail advertising is a more personal medium of advertising, as it allows businesses to directly reach their target audience in a tangible and physical manner.
  • Unlike other forms of advertising such as television, radio, or online advertising, direct mail allows businesses to deliver a personalized message and promotional offer directly to the customer's mailbox.
  • This personal touch can make the customer feel valued and increase their chances of responding to the offer.
  • Additionally, by targeting specific demographics, businesses can ensure that their message reaches the right people, making their advertising efforts more effective and efficient.