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Determining the promotion budget on the basis of financial availability of capital is characteristic of which of the following budget methods?

  • Determining the promotion budget on the basis of the financial availability of capital is characteristic of Affordable budget methods.
  • The affordable budget method is a promotional budgeting approach that determines the promotion budget based on the financial availability of capital.
  • In this method, the promotion budget is set based on the amount of money that the company can afford to allocate to the promotion without affecting its overall financial stability.
  • This approach is often used by companies with limited financial resources, as it allows them to allocate what they can afford to promotion while still meeting their other financial obligations.