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Which of the following metric is used for tracking the status of email marketing?

  • Conversion rate, open rate, and bounce rate are all metrics that are commonly used for tracking the status of email marketing.
  • The conversion rate measures the percentage of recipients who completed a desired action, such as making a purchase or signing up for a newsletter.
  • The open rate measures the percentage of recipients who opened the email.
  • The bounce rate measures the percentage of emails that were undeliverable and returned to the sender.